16 min read · 06 Jul 2026
Your brand logo is one of your business's most valuable assets. If another person or company starts using a similar or identical logo, it can confuse customers and damage your brand's reputation.
Indian law provides legal remedies against trademark infringement and passing off. Acting quickly can help protect your business and prevent further misuse.
If someone has copied your logo, you can send a legal notice, file a trademark infringement or passing off case, seek an injunction to stop its use, and claim damages where applicable. The available remedies depend on whether your trademark is registered and the facts of the case.
Trademark infringement generally occurs when another person uses a mark that is identical or deceptively similar to a registered trademark without authorization, causing confusion among consumers.
Even if your logo is not registered, you may still have legal remedies through a passing off action if you can establish goodwill and reputation.
Keep evidence such as:
Check whether:
A lawyer may issue a cease-and-desist notice demanding that the infringing party stop using the logo.
Many disputes are resolved at this stage.
If the infringement continues, you may file a civil suit seeking:
Yes. You may have a remedy through a passing off action if you can prove prior use and reputation.
Yes. Depending on the facts, courts may award damages or an account of profits.
Not always, but it is generally advisable before initiating court proceedings.
Courts consider the overall similarity and the likelihood of consumer confusion, not merely colour differences.
In appropriate cases involving counterfeit goods or other offences, criminal remedies may also be available.
This article is for informational purposes only and should not be treated as legal advice. Trademark disputes depend on the facts, the nature of the marks, and the applicable law. Consult an intellectual property lawyer before taking legal action.
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